Make informed decisions as it relates to the most widely adopted service and product offerings and which of those lead to channeling new revenue streams.
Optimize regional sales and marketing outreach by understanding current market dynamics and regional differences in offerings from neo and challenger banks.
Identify and better target the largest growth opportunities as it relates to regional adoption of neobanking.
Focus efforts where they need to be focused by recognizing different business models and value-added services and which will lead to profitability.
Critical Questions Answered
Which business models do neobanks tend to adopt and which are the most successful?
Which payment card technologies will be adopted by neo and challenger banks and why?
How are neobanks looking to differentiate from the competition and target alternative userbases?
How is the traditional banking sector addressing this rising threat?
Which regions will drive the greatest opportunities for start-up neobanks?
Research Highlights
Forecasts relating to number of accounts of neo and challenger banks for all regions, covering 2020 to 2026.
Overview of the most prevalent value-added services provided by neo and challenger banks.
Strategic insight into marketing techniques, adoption of payment technologies, traditional banks response, and different neobank business models.
Who Should Read This?
Strategy planners within smart card organizations.
Sales and marketing leaders looking to understand the revenue and margin opportunity and benchmark organizational performance.
Other ecosystem players working in strategy, sales and marketing capacities, looking to understand market potential.
