We are nearly finished with one of the most challenging years the world has ever seen. We have had change thrust upon us all, and the fundamental machinations of standard business processes have been stressed to the point where change has manifested itself as an evolutionary necessity. There is a pressing need for all organizations to put a finger on what will stimulate market responses and what the fabric of those new paradigms will look like. There are several potential outcomes for every new situation, and never have the table stakes been higher.
The team of analysts at ABI Research has made 68 predictions of things that will and will not happen in 2021. These predictions are informed by the many hundreds of in-person interviews we conduct every year, the millions of original data points we produce, and the collegiate approach to research that allows our analysts to collaborate beyond static silos and see trends early in the gray margins where market boundaries rub against each other and cause friction.
In this period of uncertainty and change, there is one polestar of unflinching truth: technology will be the most powerful tool in ensuring corporate health. Technology evolution, implementation, and enthusiasm must be embraced by all companies, no matter their tier of the corporate strata or the end market in which they reside. A resilient company that is well set to grow once this pandemic ends will be characterized by its digital agility as much as anything else.
This whitepaper will help you see those fundamental trends early and take a view on those trends that are buoyed by hyperbole and those that are sure to be uncomfortable realities. Now is the time to double down on the right technology investment.