Infotainment-Driven Differentiators for Software Defined Vehicles: Video-On-Demand, Gaming, and Productivity

Price: Starting at USD 3,000
Publish Date: 13 Dec 2023
Code: AN-5919
Research Type: Research Report
Pages: 46
Infotainment-Driven Differentiators for Software Defined Vehicles: Video-On-Demand, Gaming, and Productivity
RELATED SERVICE: Smart Mobility & Automotive
Actionable Benefits

Actionable Benefits

  • Optimize a digital content platform for the vehicle.
  • Identify market segments that can be addressed for immersive infotainment experiences.
  • Determine best practices for engaging consumers, both driver and passengers, in the vehicle ecosystem.
Critical Questions Answered

Critical Questions Answered

  • What are the key features of new immersive infotainment experiences?
  • How can stakeholders monetize the in-vehicle infotainment experience?
  • How should digital media experiences adjust to the vehicle environment?
Research Highlights

Research Highlights

  • Overview of revenue stream strategies for stakeholders in the automotive infotainment space.
  • Forecasts of use time for different infotainment experiences, including Video-on-Demand (VoD) and gaming.
  • Assessments of the most significant driving forces behind immersive infotainment use time.
Who Should Read This?

Who Should Read This?

  • Digital experience leads within Original Equipment Manufacturers (OEMs).
  • Tier One infotainment suppliers assessing opportunities in new immersive experiences.
  • System-on-Chip (SoC) manufacturers who need to understand computing and architecture needs for the next generation of infotainment systems.
  • Middleware and content providers who are adjusting to the car as a channel for consumer media experiences.

Table of Contents

Executive Summary

Key Trends
Strategic Recommendations

Market Drivers

Enablers of Infotainment Experiences
Drivers of Addressable Infotainment Use Time

Features

Multimedia Streaming
Gaming
Voice Functions and Voice Assistants
App Stores
Over-the-Air Updates
Productivity

Key Enabling Technology

Displays
Operating Systems
System-on-Chip
Middleware
Connectivity

Revenue Streams

Commerce
Advertising
App Stores

Market Forecasts

Connected Infotainment Systems
Addressable Infotainment Use Time
Video-on-Demand
Gaming
Displays