Generative AI Value Distribution by Industry

Source Research:

The pie chart above shows the distribution of generative AI value across industries in 2023. Below is a breakdown of this distribution that ABI Research has provided through market research and the potential applications/use cases of generative AI in various industries. 

Marketing, Advertising & Creative: 46.15%

Applications

• Create digital artwork
• Develop new marketing content
• Integrate design tools into creative software
• 2D to 3D image transformation
• Copywriting 

Energy, Utilities, and Mining: 16.78%

Applications

• Generate new routing and scheduling strategies to lower energy transportation costs
• Automate pricing based on market trends and historical data
• Identify potential hazards within the mining process
• Demand forecasting, energy output forecasting
• Grid management and optimization

Financial Services: 15.38%

Applications

• Stock market trend analysis
• Internal database management
• Bank account fraud protection through anomaly detection & threat intelligence
• Drafting client contracts
• Customer-facing sales
   

Retail & E-commerce: 8.69%

Applications 

• Develop visual search tools to support customer accessibility
• Build customer chatbots and intelligent assistants
• Personalization of product recommendations
• Product content generation (i.e., description, summaries, product images)
• Automated website development.

Entertainment & Multimedia: 6.99%

Applications

• Leverage sound-to-text generation to automate subtitles
• Design new games/entertainment products
• Develop content for TV shows/films
• Bridge sound gaps in videos
• Develop an immersive gaming experience time efficiently and add greater depth to games through increasingly human-like responses

Others: 5.99%

Applications

• Law - intelligent assistant; contract generation; fraud protection
• Manufacturing - report automation; supply chain optimization; predictive maintenance 
• Automotive - code generation/development; augment design process; add multi-modal capabilities to vehicle
• Education - course/class content generation; personalized education/training; intelligent classroom assistant
• Healthcare - diagnostic support; augment healthcare worker functions; patient health predictions
• Telecommunications - customer service chatbot; develop new value-add services; predictive network maintenance 
• Pharmaceuticals - accelerated drug discovery and design; clinical trial optimization 

To learn more about the distribution of generative AI value creation across various industries, be sure to get the report.