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Reece

Reece Hayden

Principal Analyst

Research Focus

As part of ABI Research’s strategic technologies team, Principal Analyst Reece Hayden leads the Artificial Intelligence (AI) and Machine Learning (ML) research service. His primary focus is uncovering the technical, commercial, and economic opportunities in AI software and AI markets. Reece explores AI software across the complete value chain, with a cross-vertical and global viewpoint, to provide strategic guidance for, among others, enterprises, hardware and software vendors, hyper scalers, system integrators, and communication service providers. Reece previously worked in the distributed & edge compute team, where he supported clients across various areas, including enterprise connectivity (including network-as-a-service), edge AI platforms, and the semiconductor market.

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Topics Covered

AI & Machine Learning
The On-Device Artificial Intelligence Opportunity for Enterprises and Consumers

Insights

Research

Agentic AI: Opportunities & Challenges
Agentic AI: Opportunities & Challenges

Presentation | 1Q 2025 | PT-3605

AI Market: Yearly Roundup & Expectations for 2025
AI Market: Yearly Roundup & Expectations for 2025

Presentation | 4Q 2024 | PT-6023

Exploring Open-Source AI Commercial Strategies
Exploring Open-Source AI Commercial Strategies

Presentation | 4Q 2024 | PT-3022

Artificial Intelligence (AI) Sensing Software
Artificial Intelligence (AI) Sensing Software

Market Data | 3Q 2024 | MD-AISCV-101

Gen AI Software
Gen AI Software

Market Data | 3Q 2024 | MD-AISG-101

Predictive Artificial Intelligence (AI) Software
Predictive Artificial Intelligence (AI) Software

Market Data | 3Q 2024 | MD-AISP-101

AI/ML Market Tracker
AI/ML Market Tracker

Market Data | 1Q 2024 | MD-AIMLMT-101

AI/ML Investment Tracker
AI/ML Investment Tracker

Presentation | 1Q 2024 | PT-2793

Artificial Intelligence (AI) Software
Artificial Intelligence (AI) Software

Market Data | 3Q 2023 | MD-AISOFT-101

Market Data for Distributed and Edge Computing
Market Data for Distributed and Edge Computing

Market Data | 1Q 2023 | MD-DEC-102

Telecommunications Supply Chain and Ecosystem Tracker
Telecommunications Supply Chain and Ecosystem Tracker

Market Data | 4Q 2022 | MD-TSC-101

Next-Generation Data Center Forecast
Next-Generation Data Center Forecast

Market Data | 2Q 2022 | MD-NGDC-22

Reece Hayden In The News

OpenAI calls for US to centralize AI regulation
Computer World (2025-03-13)
Reece Hayden, lead AI analyst with ABI Research, applauded that OpenAI also talked about supporting infrastructure issues such as modernizing the US energy grids. “Those kinds of points have been overshadowed” by efficiency and security details.
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OpenAI's New Creative AI Model Writes Haunting Story About Life After Grief
CNET (2025-03-12)

Reece Hayden, an analyst at market research firm ABI Research, cautioned that AI-driven creative writing will have limited usability due to intellectual property concerns.

"This announcement may stem from R&D targeting new domains away from more numerical subjects like math and programming, where...

Citation

Opera's Agentic AI Browser Will Do Your Shopping for You
CNET (2025-03-3)
Reece Hayden, an analyst at tech intelligence firm ABI Research, said agentic AI is widely viewed as the next step in generative AI, particularly as search engines like Google start to integrate large-language models into their processes. But he sees the integration of agentic AI browsers like Opera...
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Apple Update Teases Google Gemini Integration on iPhones
CNET (2025-02-24)

Reece Hayden, an analyst at ABI Research, said the approach to include multiple AI models makes sense for a few reasons, particularly because varying models offer different accuracy, data and performance. "Deploying multiple [options] means that applications can choose the most appropriate model to...

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Apple's AI-Powered Siri Reportedly Faces Delays Amid Software Bugs
CNET (2025-02-18)

Reece Hayden, a lead analyst at ABI Research, said it's "essential" for Apple to get Siri's AI upgrade right, because it could be key to keeping Apple's products ahead of the competition.

"A delay here might be significant for short term sales – given competitive dynamics and on-device AI hype,"...

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Two factors hindering telco AI adoption
RCR Wireless News (2024-07-1)
Reece Hayden, principal analyst with ABI Research, is part of ABI research’s strategic technologies team and leads the Artificial intelligence and machine learning team. “From a telco perspective, the challenges around AI implementation are enormous,” he said at the recent Telco AI Forum virtual...
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Apple’s new China problem: ChatGPT is banned there
CNN (2024-06-21)
In the meantime, some AI companies in China may be better suited to target its consumers anyway, such as by offering more local dialects than what’s currently found in foreign AI models, Reece Hayden, an analyst at ABI Research, noted.
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The complicated partnership between Apple and OpenAI
CNN (2024-06-14)
Meanwhile, Reece Hayden, a principal analyst at ABI Research, told CNN that Apple’s approach is smart because it provides customers with a choice of how to deal with their data. “By providing a phased approach that blends ChatGPT and native capabilities, users will worry less about the partnership,”...
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Can Apple catch up with its rivals in the AI race?
Financial Times (2024-06-10)
These NPUs with their neural engine make it easier to run some of the extremely compute-heavy AI applications locally on the device, rather than through the cloud. But they bring “huge technical challenges in terms of memory”, says Reece Hayden, an analyst at ABI Research, a technology intelligence...
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This could be Apple’s next big thing
CNN (2024-06-8)
Reece Hayden, a senior analyst at ABI Research, said he expects the demos during the event to highlight points where on-device AI brings additional value. He also believes Apple will spend time outlining its long-term vision. “AI will increasingly be foundational to Apple’s entire strategic focus,...
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Can Intel’s new chips compete with Nvidia in the AI universe?
Computer World (2024-06-6)
“The data center AI market is hyper focused on the impact of AI power consumption with increasing concerns around the environmental impact and impact on the power grid,” said Reece Hayden, a principal analyst for ABI Research. “Intel Xeon 6 will be used as the CPU head node within Gaudi-powered AI...
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Are AI agents the next big thing in the generative race?
Emerging Tech Brew (2024-04-26)
Reece Hayden, senior analyst at ABI Research, said that in addition to the risks already inherent to generative AI—e.g., hallucinations, bias—agents could also drift in response consistency as they evolve based on their own interactions, compound the risk of fabrications as they network among each...
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Wearable AI: will it put our smartphones out of fashion?
The Guardian (2024-03-31)
“Most effort in the foreseeable future will be focused on integrating generative AI into existing form factors, as this will offer more obvious commercial opportunities,” says Reece Hayden, senior analyst at global technology intelligence company ABI Research.
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Ripples of Innovation and New Business Needs from GenAI's Splash
Information Week (2024-03-12)
“The novel thing about this innovation cycle is on-device, generative AI,” says Paul Schell, industry analyst with ABI Research. Though AI has been on-device for some time, he says, its earlier iterations dealt with simpler, lighter workloads for such tasks as image enhancement or gaming...
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Kate’s doctored photo raises concerns about tools that let everyone easily edit images
CNN (2024-03-11)
Reece Hayden, a senior analyst at tech research firm ABI Research, said he believes the public will become increasingly skeptical and aware that images can be “faked” or “altered” in the months ahead. As AI images hit the mainstream, it will open up more discussions around transparency and the need...
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The Last Word: Putting Generative AI into Perspective
Automation.com (2024-03-5)
Reece Hayden, senior analyst, artificial intelligence lead at ABI Research explained, “In our opinion, there are three main use case buckets. The first is employee augmentation, and we can all understand what that means as simply enabling your employees to [use] generative AI chatbot or...
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Your company probably knows you’re reading this story at work
CNN (2024-03-4)
Reece Hayden, a senior analyst at ABI Research, said it’s understandable that some workers could feel a “big brother effect.” “This could have an impact on willingness to message and speak candidly with colleagues over internal messaging services like Microsoft Teams,” he said.
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OpenAI's new text-to-video tool, Sora, has one artificial intelligence expert "terrified"
CBS News (2024-02-16)
"For professions like marketing or creative, multimodal models could be a game changer and could create significant cost savings for film and television makers, and may contribute to the proliferation of AI-generated content rather than using actors," Reece Hayden, senior analyst at ABI Research, a...
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OpenAI introduces new AI model that lets users create videos from text prompts
CNN (2024-02-15)
Although “multi-modal models” are not new and text-to-video models already exist, what sets this apart is the length and accuracy that OpenAI claims Sora to have, according to Reece Hayden, a senior analyst at market research firm ABI Research. Hayden said these types of AI models could have a big...
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Nokia preps generative AI chatbot for Industry 4.0 environments
RCR Wireless News (2024-02-14)
Reece Hayden, senior analyst at ABI Research, said: “Since 2023, the enterprise market has shown continued interest in generative AI. Manufacturers are no different; many are looking to invest in solutions that reduce costs or unlock new revenue opportunities. However, strict OT requirements have so...
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Spotify slashes staff to move faster into AI – and Wall Street loves it
CNN (2023-12-10)
Reece Hayden, senior analyst at ABI Research, expressed confidence that large language models (LLMs) could work to increase engagement across Spotify’s platform. “Large language models can enhance personalization, improve recommendations, and ensure recommendations are more reflective of user...
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Is artificial intelligence worth it for developing markets?
Developing Telecoms (2023-11-13)
Speaking to Developing Telecoms, ABI Research senior analyst Reece Hayden said generative AI can be used effectively in marketing, billing and other internal operations. However, expectations should be reined in due to the looming challenge of costs. “Generative AI can do some very impressive...
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This was a massive week for AI
CNN (2023-11-11)
“These significant announcements are indicative of the speed the AI market is moving at,” said Reece Hayden, an analyst at ABI Research. ADVERTISING Hayden noted the week’s development exemplified what’s unfolding in the industry. AI community continues to balance the risk of unintended consequences...
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Google unveils Pixel 8 built for ‘the generative AI era’
CNN (2023-10-4)
Reece Hayden, an analyst at ABI Research, said Google is looking to establish itself as an early market leader amid the “generative AI-related hysteria,” which kicked into high gear late last year with the introduction of ChatGPT.
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Cloud hyperscalers weigh what to build, buy for AI advantage
Silver Linings (2023-10-2)
“Cost, AI maturity, [time to market] TTM and core business focus will each factor into the decision to ‘buy’/partner or ‘build’ generative AI capabilities internally,” Reece Hayden, senior analyst at global technology intelligence firm ABI Research, told Silverlinings.
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Lack of robust Gen AI corporate strategies to result in fragmentation
Future CIO (2023-08-9)
ABI Research expects that generative AI will add more than US$450 billion to the enterprise market across twelve different verticals over the next seven years. Generative AI already has hundreds of use cases across these enterprise verticals. But accuracy, performance, and enterprise readiness will...
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Generative AI Must Break Out of Freemium Based Model To Capitalise on Supply Chain Opportunity
The FinTech Times (2023-08-3)
According to Reece Hayden, senior analyst at ABI Research, the platform costs at least $500,000 per day to operate and as its popularity continues to increase, so will the cost. However, it is currently funded through venture capital investment or internal subsidies and this is not a sustainable...
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Amazon is trying to make it simpler to sift through thousands of user reviews
CNN (2023-06-13)
“Given that generative AI is based on probability, mistakes are possible … and summaries may not be an accurate reflection of customer reviews,” said Reece Hayden, a senior analyst at market research firm ABI Research. “The possibility of hallucinations will be a worry for customers and merchants.”...
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App sec and AI: Can this new supply chain risk be contained by tools such as NeMo Guardrails?
Reversing Labs (2023-05-30)
Reece Hayden, a research analyst at ABI Research, said tools such as NeMo Guardrails will be effective for low-code/no-code application development by putting structural and quality guarantees on the code generated by the LLM or a fine-tuned model.
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Enterprise network undergoing a radical transformation
Communications Today (2023-04-14)
Telcos could seize USD 75 billion of the USD 150 billion NaaS market. However, their investment strategy, business, operational, and go-to-market models are not ready to deliver a competitive NaaS solution, says Reece Hayden, distributed and edge computing analyst at ABI Research. “The market is...
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China to bypass North America in global edge server deployment
Future CIO (2023-04-6)
ABI Research says the anticipated growth in global edge server deployments is yet to come. Over the next five years, the firm expects significant acceleration, led predominantly by on-premises and carrier deployment, creating an Edge Server total addressable market of US$18.99 billion by 2027, a...
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Edge servers to lead the way in meeting regulation
Future CIO (2023-03-28)
ABI Research expects significant acceleration, led predominantly by on-premises and carrier deployment, creating an edge server total addressable market of US$18.99 billion by 2027, a CAGR of 53.8%. Enterprise on-premises edge deployment is expected to expand aggressively over the forecast period,...
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Edge server total addressable market to hit $18.99 bn by 2027
Communications Today (2023-03-23)
TRENDSEdge server total addressable market to hit $18.99 bn by 2027March 23, 2023 Anticipated growth in global edge server deployments is yet to come. Still, over the next five years, global technology intelligence firm ABI Research expects significant acceleration, led predominantly by on-premises...
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Network services adoption rising despite uncertainty
Future CIO (2023-02-6)
“Deploying networks ‘as-a-service’ will become a cornerstone of any successful enterprise digital transformation. It provides greater time-to-value for new sites or use cases, optimises cloud strategies, and increases networking control by abstracting hardware and providing centralised management.”
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Cost Is Biggest Enterprise NaaS Concern, ABI Research Claims
SDX Central (2023-01-30)
Cloud-native enterprises and startups will be the earliest adopters, with small and medium-sized enterprises (SMEs) and multinational corporations lagging due to uncertainties with NaaS, the research firm found. ABI Analyst Reece Hayden said the biggest concern that these enterprises have is the...
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Uncertainty persists, but enterprises rush to adopt network as a service
Computer Weekly (2023-01-27)
“Deploying networks ‘as a service’ will become a cornerstone of any successful enterprise digital transformation. It provides greater time-to-value for new sites or use cases, optimises cloud strategies, and increases networking control by abstracting hardware and providing centralised management,”...
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Edge Data Center Server Segment to Surge
SDX Central (2022-11-11)
“To access this opportunity, telcos must look to accelerate their usage of distributed compute (utilizing geographically distributed resources to perform compute and storage functions) resources to support network deployment and service delivery by improving customizability, accessibility, and...
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Cloud, Edge Key to 5G Success, ABI Says
SDX Central (2022-11-4)
“To access this opportunity, telcos must look to accelerate their usage of distributed compute (utilizing geographically distributed resources to perform compute and storage functions) resources to support network deployment and service delivery by improving customizability, accessibility, and...
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5G commercialisation front of mind for telecom operators
TelcoNews Asia (2022-10-19)
To access this opportunity, telcos must look to accelerate their usage of distributed compute (utilising geographically distributed resources to perform compute and storage functions) resources to support network deployment and service delivery by improving customisability, accessibility, and...
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6G Needs Edge, Cloud Cooperation, ABI States
SDX Central (2022-09-22)
“6G networks will need to be deployed across distributed computing domains with integrated edge AI resources to provide effective services for enterprise applications,” Reece Hayden, distributed and edge computing analyst at ABI Research, explained.
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The rocky road to commercial 6G
Future CIO (2022-09-20)
ABI Research says a sound distributed computing and artificial intelligence (AI) strategy will underpin successful 6G commercial deployment and enterprise use case enablement. “End users in the 6G-era will not be concerned about merely connecting devices and creating data, but instead, they will...
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6G's Commercialization will Require Heavy Investment: ABI Research
Communications Today (2022-09-16)
“End users in the 6G-era will not be concerned about merely connecting devices and creating data, but instead they will want to extract valuable information from this data to make real-time operational decisions. Enterprise network expectation progression will mean that with the 6G rollout, the role...
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The future of telco is services
Future CIO (2022-07-12)
ABI Research forecasts this new network-as-a-service (NaaS) market to expand significantly reaching over US$150 billion by 2030. “Telcos must seize the opportunity to dominate the NaaS market, as revenue generated from connectivity provision will continue to decline. However, their investment...
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NaaS Market Presents Golden Opportunity for Telcos
Cloud Computing Magazine (2022-07-12)
Enterprises, to support digital transformation today, need solutions that offer cloud-native agility, multi-cloud accessibility and services that can fluctuate. As a result, there is increased interest in the network-as-a-service market. ABI Research expects the NaaS market to reach over $150...
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AWS, Microsoft, Google Target Telecom’s NaaS Lead, ABI Finds
SDX Central (2022-07-7)
Telecom network operators remain positioned to tap into the increasingly lucrative network-as-a-service (NaaS) market but must act fast if they want to take advantage of that positioning and $75 billion market opportunity by 2030, according to a recent report from ABI Research. The report notes that...
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ABI: Telcos have a chance to seize $150B network-as-a-service market
Fierce Telecom (2022-07-6)
Telcos are poised to snag pole position in what will be a $150 billion network-as-a-service (NaaS) market, but must act now to overhaul their businesses and fend off competition from cloud and interconnection providers, ABI Research argued in a new report.
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As Commoditization Takes Toll on Telco Revenue, Providers Eye Network-as-a-Service
Channel Futures (2022-07-6)
A new study by ABI Research touches on the rise of network as a service (NaaS). Reece Hayden, ABI’s distributed and edge computing analyst, said the NaaS market will surpass $150 billion by 2030. Moreover, telco market revenue can exceed $75 billion by 2030. However, such a result requires that...
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ABI tips NaaS as $75B revenue opportunity
Mobile World Live (2022-07-6)
ABI Research predicted revenue from the network-as-a-service (NaaS) sector to surpass $75 billion by 2030, but noted operators must build up their service-architectures and network scalability to secure leading positions. The research company believes operators must implement go-to-market strategies...
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SD-WAN Is Now the Networking Solution of Choice for Businesses Large and Small
BizTech (2022-06-3)
“SD-WAN is a critical piece within enterprise network transformation,” says Reece Hayden, an analyst focusing on enterprise connectivity and digital transformation for ABI Research. “It creates clear business and operational value. I expect that within five years, 99 percent of enterprises across...
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Maximizing the Value of Secure Access Service Edge (SASE) Requires Consolidation, Convergence, and 5G Compatibility Finds ABI Research
BizTechReports (2022-04-25)
Trends accelerated by the pandemic have created significant networking and security challenges: the expansion of the remote workforce, an increasing reliance on cloud infrastructure, and the requirement to connect end-users securely everywhere with applications anywhere. Traditional solutions that...
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SASE Expectations Need a Reality Check, ABI Says
SDX Central (2022-04-24)
“Consolidation and convergence are essential to driving the value proposition and re-aligning perception with reality,” explained Reece Hayden, enterprise connectivity, and distributed and edge computing research analyst at ABI Research, in a statement. “The three areas where this will be vital will...
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Maximizing the Value of Secure Access Service Edge (SASE) Requires Consolidation, Convergence, and 5G Compatibility
Telecom TV (2022-04-20)
It’s evident that most services remain in their early stages of convergence, and significant consolidation is required before the true value of SASE can be delivered to enterprises. “Consolidation and convergence are essential to driving the value proposition and re-aligning perception with reality....
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Las 3 C de la 5G para maximizar el valor de SASE
Redes & Telecom (2022-04-20)
facebook sharing buttontwitter sharing buttonlinkedin sharing buttonemail sharing buttonwhatsapp sharing button Las 3 C de la 5G para maximizar el valor de SASE. Las 3 C de la 5G para maximizar el valor de SASE. Las tendencias aceleradas por la pandemia han supuesto importantes desafíos a nivel de...
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Robust Market Opportunities In SD-WAN Still Abound, Research
CIO & Leader (2022-01-20)
“As enterprises shift toward ‘cloud native’ strategies, it is imperative for suppliers to keep in lock step with enterprise demand by providing universal access to network Points of Presence (PoPs),” explains Reece Hayden, enterprise connectivity and distributed edge computing Research Analyst at...
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ABI Research finds plenty of robust market opportunities still exist for SD-WAN, despite SASE
IT Brief (2022-01-19)
"Certain suppliers are leading the way in the SD-WAN market space, including Cisco, VMware, and Aruba," says ABI Research research analyst, Enterprise Connectivity, Distributed Edge Computing, Reece Hayden. "However, key cloud-native innovators such as Cato Networks and Aryaka Networks are...
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‘Robust’ market opportunities ‘still abound’ in SD-WAN
Computer Weekly (2022-01-18)
Prior to the pandemic, the uptake of software-defined wide area networks (SD-WAN) had been on a solid trajectory. However, since then, and with the emergence of secure access service edge (SASE), which integrates SD-WAN with edge security, a perception has grown that SD-WAN is somewhat outdated,...
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